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Marketing > Advertising and Promotion > B2B Marketing

Browse through our extensive list of free B2B Marketing magazines, white papers, downloads and podcasts to find the titles that best match your skills; Simply complete the application form and submit it. All are absolutely free to professionals who qualify.

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The Essentials of B2B Marketing – Summer 2015 Kit Download this kit to learn everything you need to know about B2B Marketing...
Content Marketing: 11 Steps to Engage, Entertain, and Inform Learn step by step how to keep your audience engaged, entertained, and informed..
7 Trends Impacting How We Use Digital Assets Key considerations for creating, managing, delivering, and optimizing content...
Adobe Mobile Marketing Survey How do you compare with mobile leaders?..
35 Tips for Marketing iPhone and Android mCommerce Apps Download the app marketing eguide that'll make an immediate difference for your..
Maximizing LinkedIn for Sales and Social Media Marketing: An Unofficial, Practical Guide to Selling & Developing B2B Business on LinkedIn Th..
The B2B Marketer's Field Guide To Customer Engagement Leverage customer engagement and advocacy to drive brand, demand and profitable growth...
How to Create Engaging B2B Content Every B2B marketer knows the struggle is real. It’s not easy to create engaging content...
The Design Advantage Learn how design can be your company's secret weapon...
B2B Lead Generation Report 2015 Are you up to speed on the top trends in B2B lead generation? Download this new report to discover the..
Demystifying Predictive Lead Scoring We’ve invited the experts at SiriusDecisions to join us in this recorded webinar as we unravel..
How to Build a Content Library for the B2B Buying Process Today, most executive purchase decisions are made online--before the prospect even..
B2B Loyalty, The B2C Way Find out how consumer loyalty principles can help B2B companies reward, recognize, and engage their customers...
How to Design Compelling B2B Content Experiences When you break it down, it’s not content that converts visitors, that compels them to..
How to Boost Your Company's Sales with Marketing This step-by-step guide will help you create a successful business-to-business..
Secrets to Successful B2B Sales & Marketing Metrics This collection of short essays and best practices span across the entire sales &..
FierceCMO Subscribe to FierceCMO today to start receiving news and analysis that will help marketing leaders like you generate product..
Introduction to Business Blogging Learn how to use business blogging for marketing success...
The Mobile Revolution & B2B Why Mobile Ignites a Revolution and the Marketing Imperatives for today's B2Bs..
Tips for Choosing B2B Lead Generation Vendors for White Paper and Content Distribution Gain valuable information on what to look for when..
Better Lead Yield in the Content Marketing Field Learn from results of a survey of more than 400 BtoB buyers and content seekers around the..
Lead Generation: Steps to Target The Self-directed Buyer Learn how to address the educated buyer to influence their purchasing decisions..
Easily Create the Most Effective Tool in B2B Marketing Develop and manage personas with this step by step worksheet...
B2B Sales Lead Success Checklist Turn B2B leads into sales! Is your company doing all the right things to make this happen?..
Measuring the Value of Advocate Marketing Advocates can help B2B companies scale outreach during what is often a long, complex buying cycle..
8 Surefire Strategies for Monetizing Your B2B Website Discover how to maximize your revenue potential by utilizing the traffic you already..
Define What's Valued Online: Understanding How BtoB Buyers Source, Value and Share Content Online This presentation examines what BtoB..
Content Syndication Options for B2B Technology Marketers You've spent the time and money to produce your content. Now you want to get it in..
Beyond NPS: Identifying Advocates And Inviting Them To Take Action You have their NPS score...now what?..
BlogNotions Marketers Newsletter: Monthly eNewsletter Featuring Blogs from Industry Experts Receive the BlogNotions monthly email series and..
Mobile Enterprise Magazine Report: Becoming Mobile First Key elements for creating an enterprise-wide mobile strategy...
31 Tips For Generating B2B Website Leads A guide for small and mid-sized businesses..
Driving AdWords Leads In Salesforce and How to Measure Results This guide will help Salesforce users learn how to set up an AdWords campaign..
Secrets to Successful B2B Webinars This best practice guide covers a variety of elements surrounding successful webinar strategy and..
2013 B2B Marketing Mix Survey Results Sagefrog has released their marketing mix survey results!..
Social Marketing to the Business Customer - Free Sample Chapter This book will help you learn to listen to your B2B market, generate major..
5 Management Blunders Causing Sales Impotence A brief manifesto calling for the return of inspirational leadership, delineation of duties..
Technology B2B Sales Lead Success Checklist Determine if your technology company is doing all it can and should be doing to turn leads into..
The Content Connection to Vendor Selection How online information sourcing influences the pre-sales buying process...
Your Image is Everything: Six Successful Logo Makeovers Your company’s logo is one of your most visible and valuable assets. Ideally,..
2013 Annual Webinar Benchmarks Report Benchmark your webinars against industry standards...
B2B SEO eBook: Tips for B2B SEO Download the free 15 page B2B SEO eBook that provides useful tips to help marketers improve their B2B SEO..
The Top 10 B2B Marketing Mistakes...And How to Avoid Them A crowd-sourced eBook lead by Dianna Huff and Mac McIntosh. They asked their..
The Essential Marketing Automation Handbook Learn 15 crucial steps to successful B2B Marketing Automation...
Lead Generation Tactics: A Recipe for Success Learn tips and techniques about proven B2B sales lead generation, written by a leading B2B..
Gear Up for Success: 8 Steps to Get Sales & Marketing Cranking in Unison -- Free 27 Page eBook Without alignment between sales and..
How to Choose an Attribution Platform for mCommerce Apps If you're considering attribution platforms for your app business, this is the..
True or False? You Can Jump Revenues 500 Percent By Next Month . . .Without Buying Stuff - Revised Savviest B2B buyers, dept. managers,..
B2B Blogging eBook - Basics, Best Practices... and Blunders Why are we blogging? If you're reading this eBook, you're probably working on a..
The B2B Social Media Book: Becoming a Marketing Superstar - Free Sample Chapter Learn how to generate leads with blogging, LinkedIn,..
Five B2B MarCom Strategies to Increase Sales Now - Free eBook YouTube. Twitter. Blogs. Podcasts. White Papers. Search. Direct Mail. Trade..
Predictive Lead Scoring - How To Turn Data Into Revenue “Predictive Analytics” is the buzzword du jour, but how do I take..
B2B Guide: Increasing Marketing ROI with Call Intelligence Drive greater marketing ROI today! With this guide, you'll learn 3 easy tips for..
Harness the Power of Influencers and Advocates Learn how to find and use influencers and advocates to gain buyer's trust on your behalf...
5 Elements of Successful B2B Email Marketing An email marketing campaign is a direct marketing tactic with relatively low costs and..
Matt Heinz on the Modern Marketing MBA:Everything You Need to Know About Building, Managing, and Closing B2B Business As a result of..
Reducing Friction in the Sales Cycle: Best Practices in Sales Contract Management “You've got to be kidding me! I can't send this..
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